2017-Present
Brand Design lead
Responsible for all things brand design and marketing on a small team of unified freelancers. Kollab is a design consultancy built on startup thinking, utilizing modern design tools and practices to collaborate and execute projects remotely for a variety of clients ranging from large enterprises to startups and scaleups. We believe that brand marketing and product design need to align as one entity.
Mozilla
2012-2017
Visual Designer / Brand Designer
Design lead on a small agile team for Firefox desktop retention/on-boarding with a key focus on prototyping and storyboarding. Responsible for monthly social media and newsletter visuals. Created illustrations used for campaigns, t-shirts, stickers & banner ads. Designed various microsites for Mozilla Developer Network.
Mosaic
2010-2012
Senior Designer
Designer on team for various clients including Dell, Microsoft, ABinBev, Cadbury, Coca - Cola, GSK, Diageo, Walmart, Samsung. Worked closely with ideation & strategy team developing graphics for pitch work / Creation of illustrations & storyboarding for various client projects / Ideation & creation of logo and branding elements for client events.
Proficiency
Illustration/Branding
Design/Prototyping
Platforms
About Me
Having lived in Toronto for 5 years and now Guelph for more than 10 years, I’ve had the opportunity to be surrounded by talented people making great things - anything from music, art and architecture to craft beer - my community is inspiring and keeps my creativity flowing. I’m also obsessed with branding, logos and signage. As far back as I can remember I’ve had a passion for creating logos, anything from contests, team t-shirts to bands, or even fictional companies. I love the extensive thought process and rationale that go into such a simple image.
Education
Interaction Design Foundation
UX Design Certificate
User-Centred Design training with a focus on research, persona development, wire-framing and prototyping.
Sheridan College
New Media Design Certificate
Comprehensive training in interactive web design with a special focus on web marketing, user interface, dynamic use of typography as well as design layout and content.
University of Guelph
Fine Arts B.A. Honours
Studied a wide range of fine art disciplines, including; sculpture, painting, and photography, with a special focus on drawing and printmaking.
